This sans serif and bold typeface looks quite childish and exotic. Even though Chiquito is the name of a chain of Mexican restaurants, the vertex and apex of the letters C,Q and O remind me some oblong African masks. Definitely an unpretentious font.
A sans serif typeface reminiscent of the Art Deco period due in particular to the shape of the letter R. It also brings me back to earlier years, when Tolouse Lautrec was designing the posters for the Mouline Rouge.
A light serif font similar to Columna. It is elegant and strict, important, colossal, a typeface we could see on Romans monuments and buildings, if it was not for the round stroke of the letter U, which in the ancient Roman writings has a vertex like the letter V.
This bold sans serif typeface dos not have that elegant and sophisticated look I was expecting from a renowned and classy hotel like the Ritz. The writing dotted with light bulbs reminds me of Las Vegas and its casinos, suggesting superficiality and lack of personality.